Upbeat results for the 2014 edition of Pitti Uomo

The 86th edition of Pitti Uomo which coincided with the Special Programme of Firenze Hometown of Fashion, celebrating the 60th anniversary of the birth of the Centro di Firenze per la Moda Italiana, closed on Friday with very positive feedback on the quality of attendance and on men’s fashion for the next season.

The final predictions on the attendance recorded a 5% increase in the total number of buyers that are expected to exceed 19,000. This is the best result of the latest summer editions, due to the constant progress of foreign buyers (+2% in the numbers of stores at this edition, an increasing number of countries from 5 continents), but also, in a comforting resumption of the Italian market, which recorded an even 8% of attendance.

2014 Pitti Uomo 86th Edition (Grazia Magazine)