TOP SHOP opens premium store in London

British fashion chain TOP SHOP opens this week its first premium store. Covering 1.300 sqm the store is located on St Knightsbridge in the heart of London, opposite to Harrods and in the immediate vicinity of Burberry’s flagship London store.

The majority medium level fashion chains have been introducing upmarket/premium lines with the aim of attracting the growing consumer segment which have been spending less on main stream luxury brands, especially due to the economic crisis. Top Shop is one of the leading fashion chains which have successfully managed to sustain the mix & match trend.

TOP SHOP is present internationally with more than 300 stores, most of them operated in franchising. The only major market where Top Shop is not present is France.