TOD’S confirms positive results for 2009
TOD’S Group confirmed this week its 2009 sales were up 0,8 % compared to 2008. The positive results have been driven by its strong sales of shoes in Italy and Asia, which have grown by 5,5% and 7,5% respectively. The rest of Europe and USA registered negative results, sales dropping by 6,4% and 6,5% respectively.
Considering the current economic conditions, TOD’S feable sales increase may be seen as an exceptional performance. Along with other brands such as Vuitton, Hermes and Gucci, TOD’S has grown due to its core emphasis on quality and craftsmanship as well as the fact its products are mostly made in Italy.
In Central and Eastern Europe, TOD’S expansion has been much slower than in other geographic areas such as Asia or South America. Most of the high potential capital cities in the CEE region are not on TOD’S distribution list, not even in wholesale.