The real reasons behind the sale of Valentino to Qatar

In a recent interview to Italian media, Paolo Colonna, Partner at Permira, the investment fund which recently sold the house of Valentino, has spoken about the motivations which led to the choice of Qatar as the buyer for the Italian house. ”Although the price paid by Qatar for Valentino may seem exagerated, the brand is a real gem, of heritage value” Colonna. Qatar were not only faster than the other interested buyers but also assured the company it will leave full managerial control to the Valentino company and its management. Surprisingly, one of the top suitors of Valentino was an Italian company, which Collona did not name.

Valentino, Fall Winter 2012 campaign