Stella McCartney opens new store in Florence

Stella McCartney opened its first store in Florence at Via dei Tosinghi 52 within the city’s historic centre. The brand’s 3rd location in Italy, the Florence store follows in the new design concept introduced at the opening of the Paris Rue Saint Honoré location in June 2017.

The store which covers 200 square metres over two floors is fronted by five tall street facing windows that bring in a significant amount of natural light into the raw yet polished space.

The new store follows the already existing Milan store at via Santo Spirito 3 and the Rome location at Via Borgognona 6. Additional distribution in Italy includes a shop-in-shop at La Rinascente in Milan and other select multi brand stores.

Stella McCartney new store Florence

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