Rolex opens first store in Miami at Miami Design District

Rolex has recently inaugurated its first mono-brand boutique in Miami. Situated within Miami Design District, the new Rolex boutique is operated in franchising by local retailer, Swiss Luxury LLC and covers 115 sqm. The inaugural event was attended by 250 high profile guests including Raúl de Molina, Adriana de Moura, Frederic Marq, andwas hosted by Rolex President Stewart Wicht.