Probably the most spectacular ad video for ANY fashion brand, especially luxury
For Diesel’s Fall Winter 2014 fashion show, creative director Nicola Formichetti showcased his debut – a monumental event held in a huge warehouse on the outskirts of Venice. The experience was enhanced by a striking video collaboration with photographer and filmmaker Nick Knight and soundtrack produced by maestro Michel Gaubert
The video was shown on three massive, beautiful high-quality LED screens at the head of the catwalk, flashing sequences of striking images of a complex and juxtaposed assortment of moments of dance, classical beauty, heavy metal and sometimes even porn.
“There’s always some porn, it’s Diesel! Nicola particularly wanted us to use porn throughout some of the sections because he felt it was a way of opening up the boundaries for a whole range of imagery” – Nick Knight tells DAZED.
adapted from DAZED