Prada returns to Dubai with major flagship store and plans further expansion in Middle East
After almost three years of absence, Prada opened last week its new flagship store in Dubai within the Mall of the Emirate. The new Prada store spreads over 1.140 sqm and features separate womenswear and menswear sections with ready-to-wear, footwear, bags, accessories and a “made-to-measure” area dedicated to bespoke clothing. Prada’s operates in the UAE through a strategic partnership with luxury retailer Al Tayer.
Speaking about expansion in the Middle East, Stefano Cantino, Prada Group’s communications and external relations director told The National ”We are looking at Kuwait as a next step, then Qatar and shortly Abu Dhabi, where we have a team searching for locations. They are investigating potential places but it will take at least two or three years and really depends on availability of location and complete opportunities. Then, possibly Oman and Saudi Arabia.”