Patek Philippe flagship in London moves to a larger space

Patek Philippe has announced it is moving its flagship store on Old Bond Street from its existing location to a larger space at number 16. The new Patek Philippe salon in London (one of only three retail showrooms fully owned by Patek Philippe, together with Geneva and Paris) will cover 1,200 square-foot and will continue to feature the largest and most extensive range of Patek Philippe watches available in the UK, including Grand Complications and Haute Joaillerie models.

Watches of Switzerland has sold the lease on its 1200-square-foot store at 16 New Bond Street to Patek Philippe for £10 million — a record price per square foot.

Patek Philippe new retail store concept