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Panerai opens new flagship store in Milan

Italian luxury watch-maker Officine Panerai (Richemont Group) has opened a new flagship store in Milan. Located on Via Montenapoleone just a few metres from the former store inaugurated in 2011, the new Panerai flagship store at 1, Via Montenapoleone features two large street windows and covers a larger surface than the previous store, being spread over three floors. The retail design concept is signed by famed architect Patricia Urquiola.

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