Nordstrom shows interest in ‘Trunk Club’, a men’s personal shopping service

U.S. high-end retailer Nordstrom recently held acquisition talks with Trunk Club, an e-commerce company that offers a personal styling service for men, according to people familiar with the talks. It’s not clear if the talks will result in an acquisition or a strategic investment. It is also possible that neither of those transactions will occur.

Trunk Club customers consult with a stylist and then receive a mailing that contains an array of clothing options, such as jeans, shoes and blazers. Customers keep and pay for the items they want and mail the rest back for free. The deal could make sense for Nordstrom as a digital extension of its existing in-store styling service. Like Nordstrom, Trunk Club sells items from a variety of different clothing and accessory brands.

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Trunk Club online personal shopper