Nicole Kidman and OMEGA celebrate the De Ville Butterfly timepiece in Seoul

Swiss luxury watch-maker OMEGA celebrated the De Ville Butterfly wristwatches with its brand ambassador Nicole Kidman at a high-profile event at the elaborately decorated Dongdaemun Design Plaza (DDP) in Seoul on Thursday, 2 October. The Oscar-winning actress was joined by Swiss singer/songwriter Bastian Baker and OMEGA president Stephen Urquhart in the South Korean capital.

The DDP, which was designed by world-renowned architect Zaha Hadid, has already established itself as one of Asia’s most prestigious cultural addresses since opening earlier this year. It is located in the centre of Dongdaemun, a historic district of Seoul. The cultural center had been elaborately decorated with floral and butterfly themes – in fact, the passage leading into the building was flanked by an exceptional display of more than 21,000 white flowers, each on an individual mount and illuminated from within by a tiny light.

The actress was warmly greeted by the audience when she took to the stage to chat about her relationship with OMEGA, her reaction to the De Ville Butterfly and her visit to Seoul.  When Ms Kidman commented on the elaborate butterfly decorations in the hall, Mr Urquhart smiled and said, “We know how to do butterflies.” The guests reacted enthusiastically when the actress replied, “You know how to do watches!”