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January 2009


Editorial: London, UK Operations: Bucharest, RO

Global Target

  • -  Luxury industry executives from all sectors (middle & top management)
  • -  Luxury industry suppliers
  • -  HNWI & UHNWI wealthy luxury consumers internationally

- connoisseurs
- ‘’old money’’
- interested in the ‘’behind-the-scenes’’ of the world of luxury

Type of media

-  Integrated online platform: web + social media + app
-  two times per week custom designed e-mail newsletter (Mondays / Thursdays)
-  twice weekly VIP members-only newsletter (Tuesdays/Saturdays)
-  iPhone/iPad App
-  Android app (from December 2014)



News - all luxury sectors, updated on average 10 times daily, 7 days a week, 360 days per year

Analysis - market analysis, sector analysis, forecasts, opportunities, business trends

Leaders - exclusive interviews with top executives and entrepreneurs from all luxury sectors

Opportunities - trends, novelties in marketing communications, uncovered products/services, entrepreneurship

Reviews - top luxury hotels, resorts and SPAs from around the world (161 hotels /resorts, up to Aug. 2014)

Concierge - exclusive information on upcoming luxury lifestyle events around the world; luxury city guides



Exclusive interviews with top executives of major international luxury companies (all luxury sectors)

CEOs / Presidents of major luxury companies interviewed:

Peninsula Hotels, Fairmont Hotels & Resorts, Taj Hotels & Palaces, Sofitel Luxury Hotels, Mandarin Oriental Hotel Group , Six Senses Group, Dorchester Collection, Oetker Collection, Four Seasons Hotels & Resorts, The Leela Palaces & Hotels, Kempinski Hotels, Shangri-La Group, The Leading Hotels of The World, Katara Hospitality, Swire Hotels etc.

A. Lange Soehne, Hermes, Zenith, Girard-Perregaux, Parmigiani, Omega, Jaeger-LeCoultre, Hublot, Ulysse Nardin, Van Cleef Arpels, Montblanc, DeWitt, Vacheron Constantin, Piaget, Glashuette Original, Raymond Weil, Richard Mille

Van Cleef Arpels, Jacob&Co, Harry Winston, Cartier
The Organic Pharmacy, ILA Spa, Resense Spas, Ex Voto Paris, Babor, Six Senses, Resense Spas, LivNordic

Jimmy Choo, Jitrois, Kiton, Lanvin, Belstaff, Hermes, Bal Harbour Shops, La Martina, Courreges, Brioni, Canali, Karl Lagerfeld, Trussardi, Versace

Burgess, CRN, Feretti Group



Yacht shows (Cannes, Singapore, Miami)
Fashion Weeks (Haute Couture Paris / Ready to wear: Milan, Paris, London, New York) Watches (SIHH Geneva, Baselworld, Watches & Wonders, Biennale des Antiquaires Paris) Auto Shows (Detroit, Geneva, Frankfurt, Paris, Shanghai, Tokyo)
Arts (Venice Biennale, Art Basel, Art Basel Miami)
Brand exhibitions (Cartier, Van Cleef Arpels, Loewe etc)
Museum exhibitions (V&A London, The MET NYC etc)


Worldwide reach

Web-site: 89.210 unique visitors and 518.000 impressions

E-mail newsletter database

  • -  regular (sent three times weekly): 7,432 subscribers
  • -  Members: 8,329 (4,120 – UHNWI)
iPhone/ iPad App: 5,391 users; 712,200 App opens and 3,9 min. time in App

Facebook page: 4,950

Twitter: 2,051 followers

Pinterest: 1.112 followers

Google+: 831,200 views

LinkedIn: 3,320 members 6 professional luxury business groups Business of Luxury – Africa, Russia, Middle East, China, South America, India – merged in October into one group BUSINESS OF LUXURY CPP-LUXURY

Total monthly reach: 250.223 unique readers / followers

GEO Mapping
35% United States
22% U.K., France, Italy, Germany, Switzerland

15% Singapore, Hong Kong (including China), Indonesia, Malaysia, Vietnam, Philippines 13 % India
5% UAE, Qatar, Oman, Lebanon, Kuwait
7% Australia, Canada

3% Russia, CIS

Readership profile

52% HNWI – wealthy consumers with a keen interest in luxury from both mature and emerging markets 32% luxury industry executives (top to middle management from all sectors)

8% students / generalist business media

7% suppliers to luxury industry sectors (architects, designers, technology companies etc)

1% aspirational luxury consumers


OCTOBER 2014 – News

In January 2014, we celebrated our fifth anniversary and expanded global reach, with significant increases across all markets.

In August 2014, we launched our Instagram and further expanded Pinterest and tumblr. Our YouTube channel has reached a total of 31.111 views with over 469 luxury hotel preview videos, including recently – Mandarin Oriental, Bodrum; The Peninsula Paris, Plaza Athenee Paris.

Following the success of the 2 month series of LUXURY LIFESTYLE SWITZERLAND in 2013, we have confirmed a similar feature on Austria LUXURY LIFESTYLE AUSTRIA, including Vienna, Solden, Oberlech, Lech, Tyrol and Innsbruck.

CPP-LUXURY.COM is a proud media partner of the NEW YORK TIMES, 2014 Luxury Conference, Miami 1-3 Dec.


Advertising Opportunities

- traditional ad banner advertising : website site / two weekly newsletters (regular / VIP) / App / social media – custom-made direct emailing to our databases (including creative / layout work)
- newsletter only (with banner)
- traditional banner ads + inclusion in all social media channels
- sponsorship / endorsement of any section (except Analysis and Review)
- advertorial with the exception of REVIEW and ANALYSIS sections
Past advertisers:
Mandarin Oriental, Kempinski, Montblanc, Ermenegildo Zegna, Max Mara, Grand Hotel Rex, Bulgari Hotels, Alila Hotels, Dior, Chalet Oberlech, The Organic Phamacy, The Set Hotels, Swire Hotels, Dorchester Collection, DeWitt


Advertising Rates

  1. online web site banner 300×250 pixels: 1,290 euros/month
  2. online web site banner 600×90 pixels: 2,400 euros/month
  3. any banner type + all social media channels + app: 2,800 euros/month
  4. any banner type + all social media channels + app + creative/layout of the banner: 3,250 euros/month
  5. co-branded dedicated web-sites (pages) i.e. cpp-luxury/luxurybrand + D: 3,900 euros/month
  6. newsletters

- Regular: 1.050 euros/month

- VIP members: 2,800 euros/month

Discounts apply for:

  • -  campaigns booked for a minimum 3 months (monthly payment – each month by the 5th for the month)
  • -  360 degree campaigns on web, app and all our social media channels


For advertising inquiries:
Press releases / technical / subscriptions / contributors: