New luxury store openings in Milan: Loro Piana, Hermes, Gucci, Moncler, Prada

Italian luxury house of Loro Piana is opening this Fall its new flagship store in Milan, at 27 Via Montenapoleone (space previously occupied by YSL). The new Loro Piana flagship will spread over three floors and will feature the entire range of products for men and women – ready to wear, accessories, shoes, bags etc.

Also on Via Montenapoleone at no. 1, Moncler is opening this summer a new store, on two floors featuring the latest retail concept of the brand. Luxury Swiss watchmaker Audemars Piguet is currently in the process of renovating and redesigning its mono-brand boutique on Via Montenapoleone, the opening being announced for September this year.

French luxury maison Hermes has started construction on its new flagship store in Milan, relocating from Via Sant’Andrea to Via Montenapoleone in a space twice as large, sharing the same building with Dior. The new Hermes store in Milan is scheduled to open October 2014. Prada is re-opening its Men’s Store on Via Montenapoleone, following a complete refurbishment in September too.

Via Montenapoleone is also due to welcome this Fall the new flagship store of GIADA fashion brand owned by Chinese Group RedStone. A few steps from the Versace flagship store, GIADA will feature ladies ready to wear and couture apparel and accessories, signed by Italian designed Rosanna Daolio.

Prada Men’s store Via Montenapoleone, Milan