Max Mara expands in China
Italian luxury house MAX MARA which has been present in China for over 30 years is stepping up expansion. Yesterday, Max Mara inaugurated a new flagship store in Hong Kong at the Central complex, which includes the Mandarin Oriental Landmark Hotel. The inauguration event which was marked with a lavish fashion show. Max Mara today has over 300 stores in China (36 stores in Hong Kong only) and the company enjoys an average yearly sales increase of 30%, according to Luigi Maramotti, the Chairman of Max Mara Group.
Recent Max Mara store openings in China include a 3.800 sqf flagshipin Beijing at the Seasons Place Mall and well as openings in Chengdu and Hangzhou. Future openings of Max Mara in China include a 6500 sqft flagship in Chengdu, one in Jinan and one in Shanghai.