MARIO BADESCU launches in Romania

Premium U.S. cosmetics brand developed by Romanian origin Mario Badescu, known for its celebrity star clients such as Naomi Campbell, Sharon Stone, Cher, Oprah Winfrey etc, is now available in Romania, in its home country, the first presence of the brand in Europe. The brand is imported by local company Exclusive Skin Care which operates a presentation stand at Baneasa Mall in the capital of Bucharest. Mario Badescu products also also available online on the website, which includes other professional cosmetics products.

Mario Badescu was a Romanian-born skin care specialist with a bold vision. Being both a chemist and a cosmetologist, Mario had a very unique perspective about skin care, appreciating both the chemical nature and complexities of the skin, as well as the desire and innate satisfaction and confidence that healthy, clean, radiant skin can give a person. Mario Badescu opened his first salon in New York City in 1967 and began to develop his signature skin care product line.