LORO PIANA, the ”Italian HERMES” annouces positive results

Italian luxury apparel and accessories brand LORO PIANA annouced this week a better than expected sell-out for the first semester of 2010. Suprinsingly, the US market, otherwise underperforming for most of luxury brands, is one of the strongest regions for LORO PIANA. Orders in January were up 10 to 20% compared to the same period last year.

The Italian brand is also considered by many the ‘Italian Hermes” especially considering its exclusive Italian manufacturing of its products and very high quality standards, using the best materials. Loro Piana is also known for its fine cashmere products.