LONGCHAMP opens in Milan first flagship store in Italy
French premium brand Longchamp, known for its handbags, inaugurated this week in Milan, its first flagship store in Italy. Situated within Milan’s high end shopping district, the new Longchamp store covers 250 and spreads over three levels. Apart from the company’s handbag collections, the store features the ready to wear collection signed by Jean Cassegrain. The Milan store is the first global flagship concept which the house will be introducing internationally. Established in 1948, Longchamp has over 238 points of sale worldwide.