La Perla opens mono-brand boutique in Bucharest, Romania

La Perla boutique Bucharest (Calea Victoriei)

Italian luxury fashion and lingerie house LA PERLA opened this week its first mono-brand boutique in the Romanian capital of Bucharest. Situated on leading highstreet Calea Victoriei, the 80 sqm LA PERLA boutique is operated in franchising and features ready to wear, lingerie and swimwear collections. La Perla has already had, until 2010, a successful presence in Romania through wholesale (multi-brand) for over 10 years.