JUST CAVALLI collection produced by new licensee will have a 15% lower price point

The first JUST CAVALLI collection produced in licensing by the newly appointed licensee Staff International, owned by Diesel‘s Renzo Rossi, was presented during this week’s Milan Fashion Week. Roberto Cavalli‘s young ready to wear and accessories line JUST CAVALLI used to be produced in licensing by Ittierre, which has undergone bankruptcy proceedures due to the international crisis.

A team of 91 young professionals of diverse nationalities was hired by Staff International to manage product development and design for the Just Cavalli line. Roberto Cavalli confirmed that the Just Cavalli line will have a 15%-20% lower price point than the previous collections produced by Ittierre. Staff International also produces in licensing the lines of Marc Jacobs Men, Vivienne Westwood, Viktor & Rolf and Maison Martin Margiella.