Jaeger LeCoultre announces an increase in production capacity
In an interview to HH Magazine, Jaeger LeCoultre CEO Daniel Riedo announces growth above 5% and an increase in production capacity. Mr Riedo said: ‘A 1,000 square-metre building opposite the Manufacture in Le Sentier is slated to become our research and development think Tank. Building work will begin in 2016. At end September this year, staff employed in international activities, communication, marketing and the Swiss market will move to new premises in Meyrin. On the production side, we are reorganising the different workshops to make them lighter, more functional and to facilitate flow.’
Mr Riedo added: ‘We have also recruited in the artistic crafts in response to growing demand. In-house training processes have been implemented to develop skills and become more flexible. Lastly, the watch production and micro-mechanics site in Porrentruy, which opened ten years ago, will see its workforce increase from 50 to 250 people over the next three to four years, hence we are looking for experienced watchmakers and other technical staff. We are facing strong demand, in particular for our Fine Watches. Waiting times are now stable at a maximum three years.’
A seventh product line will be added at price points between €10,000 and €20,000.