Hermès creates surreal version of Paris in London
Wanderland is a unique journey through a surreal version of Paris imagined by the French fashion house Hermès. The exhibition at Saatchi Gallery on King’s Road contains 11 rooms. It starts with a room of walking canes – a reference to the overriding theme of the exhibition “the Flaneur”, the French art of wandering, referred to physically and mentally here.
The eleven rooms present a series of installations in various media, created by a diverse selection of artists. From the Parisian square, to the covered passage, or a cafe of forgotten objects this veritable extended cabinet of curiosities will delight and intrigue visitors, inviting each of them to open their eyes, free their minds and be enveloped by the colour, sounds and images that surround them.
Curator Bruno Gaudichon and scenographer Hubert Le Gall collaborated with eight artists to create the rooms and dream up this slightly off kilter promenade through the city of Paris with Hermès as your guide. The 30,000 strong collection of its founder Emile Hermès is used as the central point of reference.
“The journey through Wanderland draws its coherence from two intrinsic elements of la flânerie: dreaming and freedom of spirit”, explains Bruno Gaudichon, curator of La Piscine-Musée d’Art et d’Industrie in Roubaix, who was commissioned to create the exhibition
The exhibition at Saatchi Gallery runs through May.