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Small luxury brands flourish during crisis

Opportunities      09 March 2010
Maftei shoes

Maftei shoes

 
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GOYARD, ASPREY and BERLUTI are just three of the leading small luxury brands which are likely to take advantage of the current crisis which has made luxury consumers not only more price sensitive but also more attentive and selective when it comes to quality of manufacturing and raw materials. French luxury brand GOYARD which specializes in luxury hand made leather bags and accessories has been expanding discreetly internationally and its products have been increasing in demand. British luxury brand ASPREY which used to be struggling just before the debut of the crisis is also showing stable sales and an increasing attractiveness of its products among discerning consumers especially in Asia and Europe. Although member of a large group (LVMH), luxury shoe maker BERLUTI has remained focused on its top quality manufactured products. BERLUTI shoes are mostly sold in luxury department stores, corners and speciality luxury shoe multibrand stores worldwide. Smaller shoe manufacturers from emerging countries such as Romania (SAINT CRISPINS, GREVE and MAFTEI) are also steadily developing their consumer base, most of their hand made top quality shoes being sold worlwide in luxury department stores and showrooms.