Elie Saab to open first store in London
The London flagship store will be located in Mayfair and will showcase Elie Saab‘s ready-to-wear collections, accessories and fragrance lines, as well as the designer’s third haute couture salon after Beirut and Paris.
The fashion label was already present in London through a retail corner at Harrods department store, opened in 2008. The latter will be enlarged and positioned in the ‘International Designer’ section in February 2016, the label has stated.
Elie Saab is currently distributed in 140 multi-brand stores and 11 directly-owned shops. Besides the Dubai and London openings in 2016, there is reportedly a plan for establishing a first store in the USA.