Dolce & Gabbana inaugurate new London flagship with street catwalk

Italian luxury fashion house Dolce & Gabbana chose to present its latest Men’s Tailoring Collection, Fall 2014 and unveil its new London flagship store at the same time, with an innovative staging which started with 46 British models fittings within Claridge’s, then all models leaving the iconic Mayfair hotel and walking towards 55 New Bond Street, the address of the brand new Dolce Gabbana Men’s Only flagship store. Once arrived at the store, models performed a catwalk show for a private audience. With this new approach, Dolce & Gabbana marks several milestones – the first time not showing in Milan its men’s collection but also not broadcasting live on social media the actual ‘walk show’.

Dolce & Gabbana new Men’s store in London is a traditional tailoring boutique, very manly, and very unique with references to both fabrics and inspiration. Tailors are available be on call to take measurements, while a traditional barber shop is the finishing touch for what will be the first port of call for the discerning classic man for a spot of pampering, Italian style.