Cartier opens new store in Sydney’s CBD

Cartier has unveiled their new flagship store in the heart of the Sydney CBD at 74 Castlereagh Street. Conceptualized by Parisian Architect Bruno Moinard, the Cartier Sydney Flagship is a vision of luxury and refinement extending an impressive 700 square meters over two floors. The use of carved textured stone, bronzed finishes, the iconic Cartier coat of arms and the Parisian style façade brings a level of refinement and elegance to Castlereagh Street synonymous with Cartier boutiques worldwide.

Cartier exudes high-end luxury and the new boutique highlights oak clad and bronze-toned interiors featuring iconographies that make reference to the Maison’s rich heritage, showcases of high jewellery, diamond creations, fine watchmaking, timepieces, precious objects and accessories. The pièce de résistance is the magnificent marble spiral staircase that extends the entire two floors of the boutique and hanging within is a dramatically draping European designed crystal chandelier.

Enjoying an authoritative position on the staircase wall is a magnificent lacquered panther panel created especially for the Sydney Flagship as a unique piece. Cartier sought out one of the world’s best-known and renowned studios for lacquer work – the Midavaine studio which was founded in Paris in 1918. Since the 1920s and 1930s, the Midavaine studio has become famed for its groups of panthers and decorating screens. Sharing the same passion for panthers and other big cats it made perfect sense for the studio to create the breathtaking piece using lacquer a rich, sensual substance, to illustrate the Maison’s most iconic motif – the panther. The panel’s manufacture required in excess of 200 working hours to complete.

In an Australian first, a selection of incredible High Jewellery creations crafted by highly skilled jewellery artisans in the Maison’s historical Parisian high jewellery ateliers can be found on the ground floor. In addition, for the first time in Australia, for discerning and sophisticated watch enthusiasts, there is also a Fine Watchmaking salon.