Canada Goose opens new flagship store London

Canada Goose has opened its new London flagship on Regent Street with the store not only being its largest retail space to-date but also being its European flagship. The high-end outdoor apparel specialist has opened the 5,000 sq ft location at 244 Regent Street in the space that used to be Armani Exchange.

In line with its regional flagship status, it offers the broadest assortment of seasonal collections and exclusive collaborations anywhere in Europe, with “visual moments throughout the space inviting consumers to engage and learn more about the company’s 60-year history.”

A selection of vintage pieces from the company’s archive are also on display and will rotate seasonally, to include the Peace Keeper Parka, which was created exclusively for Ontario Provincial Police officers who face extreme conditions in the line of duty.

And underlining its heavy promotion of ’made in Canada’, it showcases Canadian artisans and craftsman, such as Jason Carter, an Aboriginal visual artist, whose soapstone-carved polar bears displayed throughout the store are a nod to the brand’s long-time relationship with Polar Bears International.