Brioni open two stores in China

Italian luxury menswear and accessories house Brioni inaugurated this week two mono-brand stores in China, in the cities of Beijing (at China World Mall) and Suzhou (at Matro Shopping Mall), bringing the total number of mono-brand stores in China to 14. The new Brioni store in Suzhou covers over 200 sqm and is the largest store of the brand in China. Brioni was acquired earlier this year by PPR Group, with retail expansion as the number one priority of the new ownership.

Brioni, Suzhou, China