Blancpain opens in Shanghai tenth boutique in China

Located at Shanghai International Financial Center, the new Blancpain boutique is infused with the brand’s heritage. The whole design transmits the consistent pursuit of Swiss fine watchmaking brands for extraordinary aesthetics and highlights the Manufacture in Le Brassus’s faith and love of for time and watchmaking.

The environment features mainly the elegance of wood, which is reminiscent of the traditional master-watchmaker’s workbenches and serves to generate a relaxing and pleasant feeling that is typical for a home. This peaceful environment is eminently conducive to discovering watchmaking know-how.

In this new boutique, one can not only experience firsthand the top Swiss watchmaking culture represented by the full range of Blancpain’s timepieces, but also appreciate the amazing grace of the state-of-the-art masterpieces that bear Blancpain’s top watchmaking craftsmanship.