Berluti opens new store in Beverly, Los Angeles

Berluti has recently opened its first Los Angeles flagship in Beverly Hills. The choice of Los Angeles for the expansion of the iconic heritage brand was a natural. Much like Paris in the late-nineteenth century, Los Angeles is a city poised at a critical juncture between the past and the future. Fueled by an eruption of creative ferment over the past decade, L.A. has emerged as a global powerhouse in the arenas of art, architecture, design, and fashion.

Located in the heart of Beverly Hills, at the corner of Rodeo Drive and Brighton Way, the boutique occupies an historic Spanish-style building with large windows that flood the 1,100-square-foot space with L.A. sunshine.

“This emblematic Beverly Hills address is an affirmation of our presence in the U.S. and marks the opening of our fifth store in America,” said Antoine Arnault, CEO of Berluti. “The innovative new concept pays homage to Los Angeles while remaining faithful to Berluti’s deep traditions in the art of leather and patina.”