BALLY opens store in Geneva

Bally flagship store Geneva, Switzerland

Bally has recently inaugurated the opening of its new flagship store in Geneva at Rue du Rhone 47. Located close to the captivating Jardin Anglais, the store overlooks the city’s famous floral clock. It occupies a space of almost 280 sqm set over two floors and is on the prestigious Rue du RhoÌ‚ne, where the major luxury brands are located. The Geneva store’s sophisticated feel highlights the brand’s understated elegance and timeless beauty as it showcases the complete women’s and men’s Spring/Summer 2012 Collections including shoes, bags, leather accessories and ready-to- wear.

The store’s harmonious interior features white fossil stone floors and 100% pure wool grey carpet, offset by white walls that enhance Bally’s elegant style. A further eye-catching element of the store is the stunning marble staircase and feature wall constructed from luxurious, soft alcantara. Illuminated entirely with highly efficient LED lighting, Bally Geneva is one of the brand’s first stores focused on sustainable energy consumption.