Audemars Piguet opens second boutique in Singapore

Audemars Piguet will be opening this August second standalone boutique in Singapore at The Shoppes at Marina Bay Sands. The new store will showcase an original concept design that captures the 139-year old brand’s core values of “origins”, “artistry” and “extraordinary relationships”.

Designed by a Swiss creative agency in collaboration with Audemars Piguet’s Chief Artistic Officer Octavio Garcia, the boutique is divided into two spaces: “The Manufacture” and “The House”. “The Manufacture” includes detailed product displays and a watchmaker corner. “The House” incorporates a full service bar and lounge that invites clients to relax with an espresso or a cocktail.